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Small Luxury Hotels - Targeted print campaign
Small Luxury Hotels of the World wanted to appeal to professionals in the City: brokers, accountants, Financial Directors. Utilising the jargon of their 9-5 lives we promoted the concept of holidaying somewhere so luxurious and relaxing that they couldn’t help but take a break from their all-consuming work. Our strapline tied the campaign together: ‘our job is to make you forget about yours.’
